Remove Zoom on Woocommerce Product Page

Hi,
I would like to remove the zoom effect on the product page.

I tried this

function remove_image_zoom_support() {
remove_theme_support( 'wc-product-gallery-zoom' );
}
add_action( 'wp', 'remove_image_zoom_support', 100 );

but it does not work.

Thanks,
Leanne